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Registered in Estonia · Built in TallinnPress & Brand

Deep-tech meets fragrance. Press, on the record.

Fragnatique brings deep-tech rigour to a fragrance industry long guided by intuition. Built for iOS by Appthos Studio OÜ in Tallinn, the app pairs every recommendation with a personal compatibility score and the reasoning behind it, reads a wearer's style from a single photo, identifies bottles offline, and opens into the Scent Lab, where anyone can compose an original perfume and export an IFRA-compliant manufacturing document. Founded by Ömer Kadir Kurt and Erdinç Karabekir, the company was selected for the Tehnopol Startup accelerator and works within the wider Startup Estonia and ESA BIC ecosystem.

40+Matches per session
14Scent Lab steps
13Tools in one app
2025Founded
01 · In the press

In the press.

Tehnopol feature on Fragnatique: Tehnopol Startup accelerator's new cohort begins its growth journey
TehnopolArticle

Tehnopol Startup accelerator's new cohort begins its growth journey

Fragnatique was selected for the 13th cohort of the Tehnopol Startup accelerator, one of nine startups chosen from 97 applicants for the six-month programme, which supports founders with mentorship, training, and access to the wider Estonian and European tech ecosystem.

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02 · Boilerplate

Pasteable copy at four lengths.

Pick a length, click copy, paste into the story. Each version is editorial-ready and covers the same factual core.

One line1 sentence

Fragnatique is an AI perfume advisor and Scent Lab built by Appthos Studio OÜ in Tallinn, Estonia.

Short~50 words

Fragnatique is an AI perfume advisor that treats fragrance as structured data rather than guesswork. It scores any perfume against a personal taste profile with written reasoning, reads style from a photo, identifies bottles offline, and opens into a Scent Lab where anyone can compose an original fragrance. Built for iOS by Appthos Studio OÜ in Tallinn, Estonia.

Medium~100 words

Fragnatique brings deep-tech rigour to a fragrance industry long guided by intuition. Built for iOS by Appthos Studio OÜ in Tallinn, the app pairs every recommendation with a personal compatibility score and the reasoning behind it, reads a wearer's style from a single photo, identifies bottles offline, and opens into the Scent Lab, where anyone can compose an original perfume and export an IFRA-compliant manufacturing document. Founded by Ömer Kadir Kurt and Erdinç Karabekir, the company was selected for the Tehnopol Startup accelerator and works within the wider Startup Estonia and ESA BIC ecosystem.

Long~150 words

Fragnatique is the AI perfume advisor that treats fragrance as structured data rather than folklore. On iOS, it matches people to perfumes with a transparent compatibility score and written reasoning, analyses style from a photo, identifies bottles offline, and opens into the Scent Lab, where users compose an original scent and export an IFRA-compliant manufacturing document complete with recipe, cost breakdown, and allergen declaration. The product is built by Appthos Studio OÜ and was founded by Ömer Kadir Kurt, who authored the matching algorithm and the underlying Scent Graph, and Erdinç Karabekir, who leads brand and partnerships. Headquartered in Tallinn, Fragnatique was selected for the 13th cohort of the Tehnopol Startup accelerator, one of nine startups chosen from 97 applicants, and is connected to Startup Estonia, ESA BIC Estonia, Cloudflare for Startups, and a retail partnership with Fragrance Gallery Tallinn.

03 · Partnerships

The programs backing us.

Fragnatique sits inside the Estonian deep-tech ecosystem, with active retail and program partnerships shaping the roadmap.

Deep-tech accelerator programme

Tehnopol Startup accelerator

Fragnatique was selected for the 13th cohort of the Tehnopol Startup accelerator, one of nine startups chosen from 97 applicants. Tehnopol runs the deep-tech programme at the largest science and business campus in the Baltics.

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First retail partner

Fragrance Gallery Tallinn

30 expertly curated niche fragrances from Fragrance Gallery Tallinn integrated into the Fragnatique app, bringing discovery and a physical retail experience together.

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Ecosystem program

Startup Estonia

Connected to the wider Startup Estonia network, the national program supporting Estonian deep-tech and frontier startups.

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Space-tech business incubator

ESA BIC Estonia

Connected to ESA BIC Estonia, the European Space Agency's business incubation network in Estonia.

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04 · Quick facts

The information journalists ask first.

For interviews, embargoed previews, or founder availability, write to us. We respond within one business day.

Operating company
Appthos Studio OÜ
Headquarters
Tallinn, Estonia
Founded
2026
Founders
Ömer Kadir Kurt (CEO), Erdinç Karabekir (CMO)
Platform
iOS
Coverage
Designer, niche, and indie houses
Stage
Tehnopol Startup accelerator, 13th cohort, public iOS launch
Programs
Tehnopol, Startup Estonia, ESA BIC Estonia, Prototron, Cloudflare for Startups

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